An overview of our sell-side M&A services
60% of sellers fail to transact when they don’t run a structured M&A process.
SEG calibrates timing, engineers buyer competition, and executes processes designed to protect leverage and deliver optionality.
We advise founders at critical inflection points, including when the right decision is to wait.
METRIC 04
175+
Software Deals Closed
Exclusively sell-side focused
METRIC 05
90%
Client Satisfaction
Would hire SEG again
METRIC 01
10k+
Active Buyer Relationships
Credibility that drives engagement
METRIC 02
87%
Buyer Response Rate
Trusted, vetted opportunities
METRIC 03
85%
Valuation Uplift
Median increase over initial offers
METRIC 04
175+
Software Deals Closed
Exclusively sell-side focused
METRIC 05
90%
Client Satisfaction
Would hire SEG again
Getting to the Right Outcome Takes More Than Interest.
Most founders don’t underestimate the value of their business. They underestimate how quickly leverage can disappear once the process begins.
Offers come early. Pressure follows. Fatigue sets in.Without structure, buyers dictate the pace and the outcome.
The SEG Advantage Framework exists to prevent that.
94% of Our Clients Achieve or Exceed Their Target Outcome
Select growth-stage software companies that trusted us with their most important decision.
A Sell-Side Advisor Built Exclusively
for B2B Software Founders
| Most Banks | SEG |
|---|---|
| Start the process as soon as you are ready to sign | Tell you honestly whether now is the right time, even if waiting costs us the engagement |
| Assign junior teams once the deal is signed | You meet your senior advisor before you sign and they lead your deal from first call to close |
| Learn the basics of your business and escalate questions as they arise | Invest weeks understanding your business and products to ensure we can answer any buyer question on the spot |
| Work across buy-side, sell-side, and multiple industries | Exclusively sell-side B2B software, 30 years of pattern recognition in your market |
| Carry equity stakes that create buyer bias | No rollover equity, our only interest is your best outcome |
Here’s What Our Clients Think About Working With Us
“SEG guided us through multiple critical stages of our business. from being created as a subsidiary of a large public company to the management team acquiring the business.”
Paul Roberts
President & CEO, Atonix
“They told me to wait. That was hard to hear, but they were right.”
Robert Johnson
CEO, TeamSupport
“Hiring SEG was the best decision I have ever made. They never pushed me to sell and always put my interests before theirs.”
Dr. John Sottery
CEO, Enginuity
“SEG put us in front of the right buyers and delivered exactly the options we needed to make the best decision.”
Varsha Bhave
Co-Founder & President, Projectmates
“Their approach was thorough, proactive, and noticeably different from another firm we’d worked with.”
Matt Betts
Founder, Level Data
“They kept buyers engaged and moved aggressively through the process. The result was a 10x ARR multiple.”
Justin Alanis
Founder & CEO, Rentlytics
Ready to Understand Your Options?
Most founders we meet aren’t ready to transact. They want to understand what they’re building toward and what it would take to get there. That’s exactly where we start.
We’ll share what we’re seeing in your sector, where your company stands today, and what we’d focus on to achieve your goals.
During our conversation we’ll discuss...
- Where your valuation stands in today's market
- What buyers in your space are actively paying premiums for
- Whether now is the right time or what would make it the right time